What is our goal? To investigate the conditions and create/improve the foundations for organic farming in Baden-Württemberg.

Assumptions

• Interest in conversion to organic farming exists when key barriers are overcome
• Market Pull: Out-of-Home Catering = ideal sales market + multiplier effect
• Digitalization strongly supports the transformation

Research questions

• Barriers and drivers for change
• Value chains in the ecological out-of-home catering industry
• Increasing of resilience and profitability of organic food industry
• Preparation and communication of possible solutions for the transformation